Marketing Strategy
Our marketing strategies will help you develop and disseminate key messages for members, prospective members and other groups. We provide you with the tools to effectively monitor the conveyance of your messages to ensure that they hit the target.

To determine if a marketing strategy or campaign is effective in achieving the desired results, there needs to be procedures in place for evaluation. Monitoring and measurement are crucial to evaluating the success of specific marketing campaigns. We will help you implement procedures to do this.

Strategic Marketing Workshop
This comprehensive marketing workshop will take you through the process of developing your marketing objectives, identifying your strengths, weaknesses, opportunities, threats and discussing the most effective marketing strategies for your organisation.

The process involves identifying your key messages and outlining marketing activities to effectively promote your services to your target audience through a number of mediums including direct marketing, relationship marketing, on-line marketing and general publicity. We will also provide you with the tools to monitor and measure the effectiveness of the strategies we suggest. Included is the development of a tailored action plan for a 12 month period.

Advertising revenue
If generating advertising revenue is an area you need help with, then we are your people. We can assist you with the sale of advertising space in member newsletters and magazines. We manage the entire process of securing targeted advertisers, managing the sale, producing advertisements, placements in the publication and invoicing the advertiser.